Laura Koreneva, who is a founder of Beauty Bistro, told the editors of Beautiful Lifestyle magazine what inspired her to start a business and shared some of her beauty tips and secrets.
Good afternoon, Laura. What a cozy and relaxing place you have here in Beauty Bistro!
Thank you! The comfort of our guests always comes first. We try to make the atmosphere in our space warm and comfortable, just like at home. Many guests come to us not only to have the procedure done but also to spend some quality time in a good company.
Laura, how did you come up with an idea to create Beauty Bistro?
It all has started with this place. I saw the space and realized that it is the right place to pursue my dreams. A while later, I met several wonderful girls who became a part of my team. We created Beauty Bistro together, and we truly cherish it.
What inspired you while launching the project?
My team inspires me: many people have been working with us since the first day. We support each other, often attend training, organize events, and trips for team building. I am also inspired by Beauty Bistro, having a unique style. We are trying to follow trends and to offer the customers only the products and procedures that we know and love.
Did you face any difficulties while starting a business?
Believe it or not, we did not have any trouble. While launching my first project, I did not have any doubts. I truly believed that everything would work out and was going to be alright. In the end, my ideas turned out as I planned. I now have a cozy space in the center of Moscow and a supporting team.
What are the main criteria for selecting brands to work within Beauty Bistro?
We regularly follow trends and look for new releases. At the same time, we thoroughly review the products. The first important criterion is the brand’s philosophy. If the general concept shares my values, we instantly get in touch and collaborate. We have a lot of Australian brands represented in Beauty Bistro. Children and pregnant women can easily use their products. While selecting a new brand, I also look for aesthetics – I like when the package, all of the tubes and bottles, pleases the eye.
What new brands will soon appear in Beauty Bistro?
I am personally looking forward to a new brand that we are going to show our guests in March. It is a French brand called Manicurist that produces an eco-friendly gel polish. The product is based on natural ingredients and does not cause any skin rash. The polish can also be easily removed at home.
Laura, could you share your favorite cosmetic procedures with us?
At Beauty Bistro, we do a hair treatment called Happiness. I adore it and try doing it every two weeks. I always advise taking care of hair: by doing it regularly, you will have healthy and thick hair in no time. I often spoil myself with hand treatments as well. We mostly use La Ric cosmetics during manicure in Beauty Bistro. And, of course, I do not forget to treat myself with a back massage.
